Marketing, Communications and Public Relations (MCPR)
The Skyline College Marketing, Communications and Public Relations (MCPR) office provides a full array of editorial, graphics, web and general marketing services on behalf of the college.
Before requesting service, please take a moment to review the MCPR Guidelines to be sure you have submitted complete information, provided all the necessary elements to get the project started and set a realistic timeline. Please note that ASAP is not an acceptable timeline for completion.
To request design and marketing services, please complete the MCPR Request Form and submit to the MCPR Director.
For departments who wish to design their own internal marketing collateral, an updated style guide is now available, which provides all necessary branding requirements. However, all final designs must be approved through MCPR prior to printing and/or distribution.
Please ensure that usage of the Skyline College logo is adhered to as follows:
The logo should always be reproduced in its three color format or in solid black and on a white background only. Do not enclose the logo inside a shape. Always place the logo in an area large enough to be perceived as a general background with white space (room) around each edge and not a confining shape.
The original Skyline College logo is composed of three parts: the logo mark (squares), the logotype (the words 'Skyline College'), and the tagline ('Achieve').
The horizontal logo may be used when space is limited.
Please download the appropriate logo files to ensure you have a version suitable for reproduction.
Photo Release Form
There is a Use of Photography statement in each class schedule indicating that the college has the right to take and use images of students and visitors at college-sponsored events for marketing and promotional purposes, however, a photo release form is still recommended as this statement does not fully protect the college.
It is recommended that all individuals who will be recognizable in still photos or video footage used for marketing purposes (i.e. posted on websites, flyers, promotional video, etc.) fill out a photo release form and keep it on file in the MCPR office. This includes both students and guest speakers who are photographed or videotaped either on or off-campus.
Please utilize the Business Card Order Form. You may order Standard, Large Font, or Division cards.
Please utilize the Stationery Order Form for envelopes and letterhead paper.
If you have any questions, please feel free to contact our office. We are located in Building 4, Room 4329 or call us at (650) 738-4346.